![]() Tutorial videos are the go-to instructional method for teaching a process or providing step-by-step instructions. They’re usually less than a minute long and appeal to today’s media consumers, who have notoriously short attention spans. Micro videos are short instructional videos that focus on teaching a single, narrow topic. Here are a few examples of types of instructional videos you can create: Micro videos Anyone, in any industry, can (and probably should) create instructional videos. We know what works (and what doesn’t) and we’ll show you exactly what to do to make how-to and instructional videos.Īn instructional video is any video that demonstrates a process, transfers knowledge, explains a concept, or shows someone how to do something.Ĭreating instructional videos isn’t limited to instructional design professionals. In this guide, we share the secrets to easily creating professional-quality training and tutorial videos. That’s why we’re here to help! And it’s much easier than you might think. Unfortunately, it can be a challenge for many small businesses, educators, and entrepreneurs to find the time to create video content. You may be wondering, how do I create online training videos? The most successful blog posts also include a video.Online video course sites like Udemy,, and Skillshare are growing to tens of millions of students.Learning and educational content are viewed over a billion times a day on YouTube.7 out of 10 millennials are likely to watch a company video when shopping online.Two out of three employees complete tasks better when instructions are provided visually, and they absorb information 7% faster.4x as many people prefer to watch a video about a product rather than read about it when making a purchasing decision.Research shows that when people look for answers to their questions, they prefer to consult a video. If you’re looking to level-up your video skills and knowledge, you’ll love this guide. Regardless of your industry, instructional videos are the best delivery method if you’re serious about teaching others, growing your business, or building an online course. And you’re not alone.Īccording to a recent TechSmith study, 53% of people reported watching two or more instructional videos per week (up 152% compared to 2013). What do you do when you need to learn something new? What if you need to know how to fix something? Or what if you need to learn how to use a new software or service?
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